About WWF and its environmental conservation work


How to save a planet...

Look. We need to stop damaging our only life support system. A system on which, factually, we all depend (whether you recognize it or not).

We need to share our world with all the other species that live on it. Respectfully. Harmoniously.

And we must stop being the cause of their disappearance. Their extinction.

We must also learn to live with what natural resources are available to us.

It's not hard. It's not rocket science. It just means that in living, we must stop polluting. And poisoning. And being so outrageously wasteful.

So what is WWF doing?

Where is WWF doing it?

How and who is WWF doing it with?


Who is this "WWF" anyway?




Did you know

  • The current rate of species extinction is at least 100-1000 times higher than the expected natural rate.
  • In the time is takes you to read this page, one of our planet's unique species will have become extinct.
  • By this time tomorrow, a further 150-200 will have disappeared forever.
  • By this time next year? More than 50,000 species will have been consigned to history.

What can you do? Every small action and decision you take can help make one enormous impact...

Email updates

Sign up for the free WWF e-newsletter







Read our privacy policy

WWF Annual Review 2006

Challenging times, Making big things happen

Our annual publication that covers the most important global environmental issues and reports on how WWF has responded to them. Read more


design & technology by getunik.com